Wicked clothing line lands at Target

A clothing line inspired by Ariana Grande's new movie musical 'Wicked' has landed at Target with the collection put together by the film's costume designer Paul Tazewell.

SHARE

SHARE

Ariana Grande's new movie Wicked has inspired a range in Target
Ariana Grande's new movie Wicked has inspired a range in Target

A clothing line inspired by Ariana Grande's new movie musical 'Wicked' has landed at Target.

The film - based on the hit stage show - has been filmed in two parts with the first due to hit cinemas in November and the second to follow a year later and now fans will be able snap up clothing based around the characters which has been created for both adults and kids by the film's costume designer Paul Tazewell.

He told WWD.com: "It captures the spirit of the look of the film, while creating looks that are appropriate for streetwear. People won't be walking around in costumes. That's the challenge when you're managing a design that is set in a fantasy world. How do you reinterpret that for daily clothing?"

The 30-piece collection is split into two themes - one based around Ariana's character of Glinda and another inspired by Cynthia Erivo's character Elphaba.

Tazewell revealed much of the Glinda collection is inspired by costumes previously seen onscreen in 1939 movie 'The Wizard of Oz' while Elphaba's pieces feature darker colours and green sparkle.

The range includes sweatshirts and T-shirts featuring the 'Wicked' logo as well as the song title 'Defy Gravity', party dresses for kids and a black and grey cardigan which is "directly lifted" from a design seen in the film.

Tazewell added: "They are reflective of, but not directly a copy of, the film looks. Anyone purchasing the garments, the clothes will have a point of reference such as the sheer net skirts and dresses and the butterfly dress, those have the spirit of Glinda's clothing without being a direct copy.

"They're also in the same colour palette and have the same quality."

The range is available in Target stores from Sunday (06.10.24) as well as online.