Ant and Dec to host Britain Get Talking campaign
Ant and Dec are fronting Britain Get Talking for ITV as the broadcaster's mental health campaign returns four years on from its initial launch.
Ant and Dec are fronting Britain Get Talking for ITV.
The Geordie duo, both 47, are at the centre of the latest iteration of the broadcaster's mental health campaign and will be joined by other famous faces as they encourage every school in the country to get involved by setting a different type of homework ahead of this year’s World Mental Health Day on October 10.
Susie Braun, Director of Social Purpose ITV said: "ITV's landmark Britain Get Talking campaign
has led to over 100 million new or meaningful conversations since launch, but mental health having declined in almost 40% of British school children is a staunchly sobering statistic This year, we're continuing to focus on young people, as simply asking a child what's on their mind can be key to them opening up and easing their worries. And this is homework for the adults too, so kids can finally get their own back! Come on Britain, Get Talking."
The 'I'm A Celebrity...Get Me Out Of Here!' presenters - who have also teamed up with charity partners Mind, YoungMinds, and the Scottish Association of Mental Health (SAMH) as part of the campaign - will also feature in an assembly film that teachers can use to explain the homework to their pupils and parents, guardians or carers.
Dr Sarah Hughes, CEO of Mind, says: “It’s so important we hold space to ask the children in our
lives, ‘What’s on your mind?’. That's why we’re proud to support ITV’s Britain Get Talking campaign.
Talking isn’t the whole solution, but it can help us feel more able to cope and encourage us to seek support if we need to. And we know that the earlier a person can get support for their mental health, the more effective it’s likely to be.”
For more information, go to https://www.itv.com/britaingettalking/