Hailey Bieber likes herself 'so much more'

Hailey Bieber likes herself "so much more now" since having her son over a year ago.

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Hailey Bieber is more confident now
Hailey Bieber is more confident now

Hailey Bieber likes herself "so much more now" since having her son.

The 28-year-old model and her husband Justin Bieber became parents to Jack Blues in August 2024 and she thinks motherhood has helped her to develop a "ferocity" she didn't have before, which has made her more confident.

She told WSJ. magazine: “I like who I am so much more now than I did before I had my son.

“You gain this silent strength and confidence. You can’t tell me the same s*** that you could tell me before. You’re not f****** with me after I pushed a human out of my body.”

And becoming a mother has made Hailey want to be at home more.

Recalling how she insisted on a 6pm dinner with her friends so she'd be back for her son's bedtime, she said: “I feel like time has just become so precious. Having kids makes you realise that.”

But when she is at home, Hailey is still focused on work and late at night, she often has "brain dumps" with her ideas for Rhode Beauty, which she founded in 2022.

She said: “I’ll be laying in bed at 1 o’clock in the morning and write something down. You can ask my team; they’ll get a text at 2 o’clock in the morning and I’m like, ‘Ignore this till the morning!’ ”

Earlier this year, Hailey sold her business to e.l.f. Beauty in a deal estimated to be worth up to $1 billion and she's planning to "invest wisely" for her son's future as a result.

Asked how the money from the sale will affect her life, she said: “I want to preserve that for my son’s future. It’s an amount of money that I have not dealt with before, so I just want to be smart with it. I would like to invest it wisely.”

Despite selling the brand, Hailey has continued as chief creative officer and head of innovation as well as acting as a consultant to e.l.f.

She said: “I never wanted to sell my company and wipe my hands clean and walk away from it.

“I’m still the one that’s testing all the products, I’m still the one that’s sitting in the product-development meetings.”

Hailey has considered releasing a children's skincare line and takes care to "slather" Jack in French pharmacy products before he goes to bed.

She said: “My baby every single night goes to bed like a baby glazed doughnut. I slather him.”